The Wrist Connection
| wrist_connection_pandora_new_espn_mixdown.mp3 |
New Castle Regional Ballet Company
This was a client suggested to me by one of my professors. I approached them, and they were so grateful that I wanted to promote their annual performance of The Nutcracker in New Castle, PA. I edited the music bed and video from footage the client provided me to produce the 30-second commercial. I not only voiced the spot, but added graphics to reinforce what the announcer stated. This commercial aired on New Wilmington Borough Cable Channel 9 and Comcast Channel 10 during our live Mock Convention and Light Up Night remotes along with Westminster's weekly news program The County Line.
The Wright Place Hair Salon
This client was recommended to me by a Westminster College employee. The owner, Sue Ligo, wanted to have a multi-faceted marketing campaign. We started with a newspaper campaign targeting college students (bottom left), and soon after that we targeted those students along with high school students and their parents through a radio underwriting campaign (below). Finally, we created a television campaign to target college students and slightly older females (immediately to the left). The newspaper ad was completely created in Photoshop with information provided by the salon. The radio underwriting message was a collaboration between Ligo and myself. Finally, I wrote, produced, filmed, and edited the television commercial as well.
| wrightplaceunderwriting.mp3 |
